Mintel is an industry-leading market research database that is used by business schools at many universities, as well as by private sector companies, such as Tesco (see client testimonials).
Our academic subscription to Mintel gives access to market research from five sectors:-
The database offers up-to-date research reports, analyst insights and data on everything from products and brand names, to consumer trends and industry profiles.
It is also a great place to learn about the habits of consumers from a range of demographics.
Reports are published regularly, with reports this month including The Leisure Outlook – UK – March 2019 and Technology Habits of Generation X – UK – March 2019.
Reports present their findings in a number of different ways, including as an infographic for a more visual representation.
If you need to include information in a presentation, Mintel allows you to download reports in Powerpoint presentation format.
And if you are most interested in the underlying data, Mintel offers the option to download this in an Excel spreadsheet.
Finally, the information in Mintel is provided by expert analysts with research and industry backgrounds relevant to the reports they write, so you know it’s information you can trust.
You can access Mintel by selecting M in the A-Z database list and clicking Mintel.